Vithal Trading Co., Limited established in 2002 by Mr. Chetan Kumar Palriwala in Japan. Since the day it was founded, Vithal Trading is dedicated to manufacture high quality fine jewelry with fantastic price performance ratio and excellent craftsmanship. Mr. Palriwala believe that "Simple is the best". This idea is also the main concept of the whole company. Until now, most of its products are made in Japan.

Vithal Trading has been operating the business mainly in Asia. In 2013, India office was founded. Hong Kong office was set up in 2016, to cater for the company's development. Vithal Trading has been widely recognized for its trustworthiness and authenticity.